Stage 4 of 60 of 3 steps complete
Marketing Launch: Getting Findable Before You Need To Be
Quick answer
You don't need a marketing budget to launch — you need a basic one-page website, a claimed Google Business Profile, and consistent name/address/phone info across a few local directories. Those three things get you found when someone nearby searches for a pet sitter.
Typical cost
$0–$200
Typical time
3–5 days
One well-built page beats a slow five-page site. Include your business name, service area, services offered, a clear way to contact/book you, real photos, and pricing or a "request a quote" path. Make sure it works well on mobile — most local searches happen on a phone.
Affiliate placeholder — website builder/hosting partner link goes here once selected.
Free, and often more important than your website for local visibility — it's what shows up in Google Maps and the local pack. Claim it at google.com/business, choose the correct category, add real photos, and ask your first few clients for a review once you have them.
Use your city/neighborhood naturally in your website copy, list your business in 2-3 local directories beyond Google, and keep your name/address/phone identical everywhere it appears — inconsistency actively hurts your ranking.
Further readingLocal SEO Basics for a Pet Sitting Business
Download: The Marketing Launch Checklist
A printable PDF covering the website essentials, Google Business Profile setup, and local SEO fundamentals in more depth.
Download the Marketing Launch Checklist (PDF)
Currently a free direct download. We'll be adding an optional email signup here soon.
Continue in the PetBizApp
Marketing Launch is also a section under START in the PetBizApp. Free forever, no signup required to browse.