Free downloads
Real tools, not lead-gen fluff.
Free resources built from running an actual pet business. Enter your email and each one lands in your inbox — no payment, no upsell.
Featured
Stop guessing your rates. A simple framework and calculator to price your services so they actually reflect the value of your time.
The exact metrics tracker used to run a $400k pet sitting business — revenue, IC utilization, client retention, all in one sheet.
The process used to hire and onboard independent contractors — job posts, interview questions, and onboarding checklist included.
Financial
Pricing Calculator
Stop guessing your rates. A simple framework and calculator to price your services so they actually reflect the value of your time.
Quarterly Estimated Tax Worksheet
A simple, repeatable process for setting aside and paying quarterly taxes so you're never caught short at deadline.
Profit & Loss Statement Template
A simple monthly P&L template built for pet sitting businesses — track revenue, labor costs, and margin without hiring a bookkeeper.
Legal
Independent Contractor Agreement Template
A fill-in-the-blank 1099 contractor agreement covering scope, control, payment, insurance, and confidentiality. Pairs with the 1099 vs. W-2 Classification Guide.
Photo & Video Release Form Template
A fill-in-the-blank consent form for using client pet photos and videos on social media, your website, and marketing materials.
Pet Business Foundation Checklist
Structure, EIN, banking, and insurance — the four things to get right before you take your first paying client.
Pet Sitting Service Agreement Template
A fill-in-the-blank service agreement covering scope, payment, cancellation, emergency authorization, and liability release.
1099 vs. W-2 Classification Guide
Audit your team, avoid IRS penalties, and build a pet care business that survives a misclassification audit.
Insurance & Bonding Comparison Checklist
A side-by-side checklist to compare insurance and bonding options before you commit to a provider.
Emergency Vet Authorization Form
A signed authorization template so a sitter can get a pet emergency care without delay.
Hiring
IC Hiring Framework
The process used to hire and onboard independent contractors — job posts, interview questions, and onboarding checklist included.
Sitter Onboarding Checklist
A step-by-step checklist for onboarding a new sitter, from paperwork to their first supervised visit.
Operations
Field-Ready Kit Checklist
Phone and GPS setup, a pet first-aid kit, and the general supplies checklist to have on hand before your first visit.
Marketing Launch Checklist
Website essentials, Google Business Profile setup, and local SEO fundamentals to get found before your first booking.
KPI Dashboard
The exact metrics tracker used to run a $400k pet sitting business — revenue, IC utilization, client retention, all in one sheet.
New Client Onboarding Checklist
The exact checklist used to onboard new clients smoothly — meet-and-greet prep, key handling, house rules, and emergency contacts, all in one place.
Business Plan Template for Pet Service Startups
A simple, practical business plan template built for pet sitting, dog walking and pet care startups.
New Client Intake Form Template
A ready-to-use intake form covering the essentials to gather before a new client’s first visit.
Meet-and-Greet Script and Checklist
A practical script and checklist for running a meet-and-greet that actually converts to a booking.
SOP Template Pack
Ready-to-adapt standard operating procedures for opening, closing, and visit protocol.
Client Cancellation Policy Template
A fill-in-the-blank cancellation and late-booking policy for your service agreement.
Referral Program Tracker Template
A simple structure for running (and actually tracking) a client referral program.
Local SEO Quick-Start Checklist
The foundational local SEO steps every pet sitting business should have in place.
Route Planning Worksheet
Group visits into efficient routes that don’t burn out your team or your margin.
Client Visit Report Card Template
The exact fields to include so clients feel reassured after every visit.
Staff Background-Check Checklist
What to verify before adding a new sitter or dog walker to your team.
Sitter Performance Review Template
A recurring framework for reviewing sitter performance and growth.
Seasonal Staffing Planner
Plan staffing levels ahead of your busy season instead of scrambling.
Client Re-Engagement Email Templates
Ready-to-send emails for winning back clients who’ve gone quiet.
Holiday Booking Calendar Template
Open, manage, and close holiday bookings before the scramble starts.
Partner Vetting Checklist
Questions to ask before signing with any vendor or referral partner.
Software Feature Comparison Checklist
A neutral checklist for comparing pet sitting software platforms.
New Puppy Care While You’re Away Checklist
What to arrange before leaving a new puppy in a sitter’s care.
Monsoon Season Pet Safety Checklist
Safety considerations for outdoor pets during monsoon season.
Arizona Heat Safety Quick-Reference Card
Signs of heatstroke in dogs and summer heat safety guidance.
Pet Sitter Instructions Sheet Template
A fill-in sheet clients complete so their sitter has everything at a glance.
Buy & Sell
Pre-Sale Business Readiness Checklist
What to get in order before you list a pet service business for sale.
Valuation Quick-Estimate Worksheet
A rough, directional worksheet for estimating what your business might be worth.
First 90 Days as a New Owner Checklist
What a new owner should focus on in the first 90 days after buying.
Buyer Due-Diligence Question List
Questions a serious buyer should ask before making an offer.
Other Business Types
Mobile Grooming Van Equipment & Setup Checklist
The core equipment and setup considerations for a mobile grooming van.
Mobile Grooming Pricing Calculator
Price mobile grooming services against a traditional storefront salon.
Dog Training Business Startup Checklist
Certifications, insurance, and setup steps for starting a training business.
Poop-Scoop Route Pricing Worksheet
Price a yard-cleanup route by yard size, dog count, and frequency.
Yard Sanitization Service Checklist
What’s actually involved in offering a yard sanitization add-on.
Adding a Second Service Line: Decision Worksheet
Decide which additional service line to add first to your business.
Partners
Choosing a Pet Business Insurance Provider
What to look for when choosing an insurance provider.
Choosing an Accountant/Bookkeeper
What to look for when choosing an accountant or bookkeeper.
Downloads
Route Planning Worksheet
Build sitter routes that minimize drive time and burnout, without relying on a mapping app's default guesswork.
Downloads
Client Visit Report Card Template
A structured template for post-visit reports that clients actually read - the details that build trust, not just a checkbox.
Downloads
Holiday Booking Calendar Template
Plan your holiday booking windows, surcharge dates, and staffing needs months ahead instead of scrambling in December.
Downloads
Staff Background-Check Checklist
Everything to verify before a new sitter takes their first solo visit - not just a background check, the full vetting pass.
Downloads
SOP Template Pack (Opening/Closing, Visit Protocol)
Ready-to-customize standard operating procedure templates so quality stays consistent as your team grows.
Downloads
Sitter Performance Review Template
A structured way to review sitter performance regularly, not just when something goes wrong.
Downloads
Client Re-Engagement Email Templates
Ready-to-send email templates for winning back clients who have gone quiet.
Downloads
Seasonal Staffing Planner
Plan core vs. flex staffing for peak season without overhiring for the other 46 weeks of the year.
Downloads
Client Cancellation Policy Template
A clear, fair cancellation and late-booking fee policy template ready to adapt to your business.
Downloads
Referral Program Tracker Template
Track referrals and rewards so your referral program actually gets used, not forgotten after launch.
Downloads
Social Media Content Calendar Template
A ready-made content calendar structure for staying consistent on social without starting from a blank page every week.
Downloads
Local SEO Quick-Start Checklist
The essential local SEO setup steps for a pet sitting business, in the order that actually matters.
Downloads
Partner Vetting Checklist
Questions to ask before signing with any referral partner, vendor, or affiliate relationship.
Downloads
Software Feature Comparison Checklist
A side-by-side checklist for comparing pet sitting software platforms before you commit to one.
Downloads
Pre-Sale Business Readiness Checklist
What to have in order before you list a pet care business for sale - the checklist buyers will expect you to have already done.
Downloads
Valuation Quick-Estimate Worksheet
A quick-estimate worksheet for ballparking what a pet service business might be worth before a formal appraisal.
Downloads
First 90 Days as a New Owner Checklist
A structured plan for the first 90 days after buying a pet care business, so the transition does not stall.
Downloads
Buyer Due-Diligence Question List
The questions a serious buyer will ask during due diligence - come prepared with answers, not surprises.
Downloads
Mobile Grooming Van Equipment & Setup Checklist
The essential equipment and setup checklist for building out a mobile grooming van correctly the first time.
Downloads
Mobile Grooming Pricing Calculator
Price mobile grooming appointments based on real cost per visit, not a guess at what a storefront salon charges.
Downloads
Dog Training Business Startup Checklist
Certifications, insurance, and setup steps for launching a dog training business the right way.
Downloads
Poop-Scoop Route Pricing Worksheet
Price a yard cleanup route by yard size and visit frequency so this add-on actually stays profitable.
Downloads
Yard Sanitization Service Checklist
What's actually involved in offering a yard sanitization service, from equipment to client expectations.
Downloads
Adding a Second Service Line: Decision Worksheet
A structured worksheet for deciding which additional service line to add first, and whether now is the right time.
Downloads
New Puppy Care While You're Away Checklist
What to arrange before leaving a new puppy in a sitter's care - the details owners forget to mention.
Downloads
Monsoon Season Pet Safety Checklist
A safety checklist for keeping pets safe through Arizona monsoon season - heat, flooding, and storm anxiety.
Downloads
Arizona Heat Safety Quick-Reference Card
A quick-reference card covering the signs of heatstroke and what to do, built for Arizona summer conditions.
Downloads
Pet Sitter Instructions Sheet Template
A fill-in template for clients to leave clear, complete instructions for their sitter - nothing left to guesswork.
Downloads
Choosing a Pet Business Insurance Provider: Buyer's Checklist
What to look for when choosing an insurance provider for a pet care business - the questions that matter.
Downloads
Choosing an Accountant/Bookkeeper for a Pet Business
What to look for when choosing an accountant or bookkeeper who actually understands pet service businesses.
More free resources added as they're built. No paywalls, ever.
Social Media Content Calendar Template
A simple weekly content structure so you’re never stuck for a post.